As a subsidiary of Daimler AG, we specialize in financial and mobility services. Our services therefore range from rental, leasing and financing services through insurance to app-based mobility solutions such as car sharing, Mobility-as-a-Service (Maas) or innovative driving services.
Tailor-made financing and leasing offers accelerate our automotive business. One of the most important success factors is our attractive and innovative range of vehicle financing and insurance services. Daimler Financial Services has been recording success figures for years.
We intend to continue our strategy of profitable growth consistently and at a rapid pace. Daimler Financial Services finances and leases every second new vehicle of the Daimler Group worldwide - and its international portfolio continues to grow. Daimler Financial Services once again set a new record in 2018 with a 10 percent increase in new leasing and financing contracts.
At the same time, Daimler Financial Services is systematically developing into an integrated mobility service provider. A historic step in this direction is the joint venture with the BMW Group, which now connects more than 60 million customers worldwide by bundling the mobility services of both companies. We are also working on expanding existing mobility segments and entering new ones in order to constantly expand our customer base.
A new era of mobility
Our holistic mobility ecosystem enables a new type of mobility for private customers, companies, but also for entire cities and municipalities. At the same time, we are creating the necessary key skills for business with automated and autonomous fleets - from our own resources and in cooperation with partners. Our goal: We always want to offer our customers tailor-made solutions for every situation in life - we call this Mobility at your fingertips.
As a basic principle, innovative mobility only works for us with the latest technologies that we’ve carefully developed and designed, whether it’s artificial intelligence, blockchain or data analytics. We research and apply digitization in the areas of autonomous driving, electromobility, financing and holistic mobility services. Our overriding goal is to finance, insure and facilitate mobility!
That is why we have summarized our purpose in three simple words: WE MOVE YOU. It is our understanding of a new era of mobility.
WE MOVE YOU - a short explanation
The energy, passion and collective efforts of every employee within our company are geared toward creating meaningful life experiences for our customers. Because we care. We care about our customers; we care about the experiences they have with us, and we care about our employees. Further, we care about our communities and helping them advance.
Every movement has its source. We are enabling mobility. “We move” underscores our forward drive, to constantly evolve and be first movers. This also means we are bold in what we do. It’s our attitude. It builds on Gottlieb Daimler‘s famous guiding principle, “the best or nothing.” Bold is to try new things, take risks, be willing to change when you’re at your best. It defines how we live our lives and operate our business.
We all have an inner desire to explore, to move, to find out what’s around the next corner. Exploration has opened the world. As a comprehensive mobility provider, we cater to that desire to explore. Moving in luxury vehicles, shared cars or autonomous cars, we put mobility at your fingertips.
We are focused on shaping the future of mobility and how mobility is used. With our expertise, we are shaping cities and how mobility is experienced. When it comes to navigating life through exploration, we open up unknown possibilities, offer new roads and bring people to places where they can express themselves with mobility choices.